Co-op Marketing, MDF Program
Co-op programs designed to target trade or consumer audiences.
Establishing a co-op program for your OEM dealers and consumer brand retail partners has never been easier.
Our industry-proven co-op programs enable marketing staff to assign work to a trusted partner who has collaborated with hundreds of OEM dealers and consumer brand retail partners, demonstrating tactics that deliver results.
OEMs and consumer brands enjoy the following benefits
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- Strong marketing results for dealers and retail partners, ensuring program renewal
- Creative development that ensures your style guide and brand guidelines are adhered to
- Onboarding that allows your dealers and retail partners to be educated on the program by those delivering it
- Reporting that ensures each dealer and retail partner is happy with the results
- Proprietary audience network development that can be used for the OEMs and consumer brands' national campaigns in the future
Dealers and retail partners enjoy the following benefits
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- Professional audience development, to ensure your ads are delivered to in-market buyers
- Proven program strategies to ensure your investment returns results
- Tracking of email, phone clicks, site referrals, form submissions and mobile device ID entries to your locations
- Campaign reporting that shows your cost/lead (CPL) and Return on Ad Spend (ROAS)
- Proprietary audience development that can be used for dealer and retailer campaigns in the future.
